Keyword cannibalization is a major SEO issue. You write content that targets specific keywords important to your business. But over time, your website has a lot of content that targets the same keyword phrases. Learn how to find and fix this common SEO mistake.
Landing page optimization ensures that all of your landing page elements work together to engage your visitor and maximize the conversion rate of visitors to leads. Learn how to create well-optimized landing pages.
What is cornerstone content and how can it help your business stand out? Learn why it is important to your content marketing success and how to create cornerstone content for your business.
If you write well-optimized, high-quality content, you will improve your chances of ranking higher in the search results. But to write content that is SEO friendly, you need to do a bit of planning to do it right.
WordPress powers 35 percent of the web. Small businesses are taking advantage of the simplicity and power of this content management platform. WordPress allows you to take control of your website, making it easy to keep it updated with fresh, relevant content. But your site needs to be optimized to gain better online visibility.
Since OpenAI launched ChatGPT in November 2022, the world has started to take seriously the significant potential of AI in other areas, including content generation and Search Engine Optimization (SEO). Guest post by Jason Khoo
People are using voice search more often for a variety of reasons, mostly for its convenience and ease of use. As the popularity increases of mobile and virtual assistant devices, you need to make sure your content and website is optimized properly so it is visible to those using voice search.
Everyone knows that your blog post needs eye-catching images to help capture the interest of the reader. Using the right images can keep visitors on your page longer and generate more traffic. Unfortunately most authors simply upload images without thought to proper image optimization.
Most small businesses offer their products and services to a specific geographic market. Being found quickly when someone is in need of your local services is critical to your success. Incorporating local SEO strategies into your marketing activities that complement your other online marketing is important to your business.
One of the benefits of being a local business is that your target audience is easier to reach than a broader geographic area. But like everything in marketing, you need to develop a sound strategy
There is a lot of content available on search engine optimization. It’s important to be effective at gaining visibility in search. But what if you were wildly successful in getting a lot of traffic but are unable to convert them into leads?
Every small business can benefit from having a verified Google Business Profile (formerly Google My Business) listing. It is an important step in your local SEO strategy because a complete, verified and optimized Google Business Profile increases your chances of being found.
Videos provide an easy way for your target audience to understand your product. And if well optimized, your videos can work magic for your SERP rankings. Guest post by Gaurav Sharma, founder and CEO of Attrock
Pay-Per-Click marketing is perhaps the most powerful marketing tool out there. Learn what Pay-Per-Click marketing involves and how it can provide a forceful boost to your bottom line. Guest post by Diana Ford